Top 5 Hasbro Games Apps in Bulgaria Q4 2022 Performance

In the fourth quarter of 2022, the top 5 Hasbro games apps demonstrated varied performance in Bulgaria, with some apps showing significant growth in downloads and active users. Here’s a closer look at their trends:

Peppa Pig: Polly Parrot saw a fluctuating download trend, starting with 323 downloads in late September and ending the quarter with 388 downloads in the final week of December. Weekly active users followed a similar pattern, peaking at 768 in the last week of December.

PJ Masks™: Moonlight Heroes maintained a steady download rate, with minor fluctuations, reaching 278 downloads in the final week of December. Active users increased gradually throughout the quarter, reaching a peak of 907 in mid-December. Weekly revenue showed minimal activity, with a slight increase to $4 in the last week of December.

MY LITTLE PONY: MAGIC PRINCESS experienced a notable increase in revenue, peaking at $77 in mid-December. Downloads also saw a rise, starting at 250 in late September and reaching 327 by the end of December. Active users remained relatively stable, with a slight increase to 2988 in the final week.

Scrabble® GO - New Word Game showed a significant spike in downloads in early December, reaching 767 downloads in the week of December 12. Active users mirrored this trend, peaking at 620 in the same week. Revenue remained modest, with a peak of $13 in mid-November.

NERF: Superblast Online FPS had a varied performance, with downloads peaking at 542 in early October and ending the quarter with 154 downloads. Active users saw a peak of 576 in early October, before stabilizing around 261 by the end of December. Revenue saw growth in December, reaching $43 in mid-December.

These insights, based on data from Sensor Tower, highlight the dynamic performance of Hasbro's top apps in Bulgaria. For more detailed analysis and trends, visit Sensor Tower.